Thanks to the uber-popular Barbie movie – and the many outfits donned by actress Margot Robbie during her publicity tour – 2023 was the year of bold, in-your-face hot pink. Now, the color trend looks to be cooling off.
Styles at recent runway shows for spring and summer 2024 featured softer shades, like blush pink with undertones of blue. It’s a tone that also hearkens back to childhood, albeit one that’s less “Barbie Dreamhouse” and more “well-loved pair of ballet shoes.” It’s also closely related to Peach Fuzz, Pantone’s 2024 Color of the Year.
“It’s safe to say that 2024 marks the decline of the hot-pink Barbie aesthetic that was so in demand last year,” writes Anna Laplaca for Who What Wear. “Instead, the pink we’ll all reach for is a shade we’re calling icy blush.” Laplaca calls it a “cool-toned pink” that offers “a barely-there wash of color.”
Celebrities, too, have been opting for the softer, toned-down hue, including Florence Pugh, Julia Roberts and even GOP presidential candidate Nikki Haley.
Fortunately, a number of suppliers in the promotional products industry offer items in similar blush pink shades that can be used in upcoming client campaigns, from incentive programs to breast cancer awareness.
1. College Dance Teams
Students will appreciate this classic baseball jacket made of shiny nylon satin in a blush pink shade. Bonus points for personalization.
Unisex baseball jacket (3610) from alphabroder (asi/34063)
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2. Anniversary Gift Programs
Suggest that clients offer employees celebrating milestone anniversaries a range of luxury gifts to choose from, including wristwatches.
Coach watch with ceramic case (14503926) from Indigo (asi/62560)
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3. Breast Cancer Awareness Events
Organizers of 5K walk/runs and fundraisers can brand coolers for guests for use both during the event and at home afterwards.
Slim can cooler (SMMD-BI12S) from Diamondback Branding (asi/49546)
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4. Tourism Destinations
Visitor centers at national parks and beaches are well suited for crewneck sweatshirts advertising the destination.
American Apparel crewneck (RF496) from S&S Activewear (asi/84358)
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5. New Hires
Employee welcome kits aren’t complete without a laptop backpack for daily commutes and travel to sales calls and trade shows.
Laptop backpack from Brevite (asi/41676)
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6. High-End Hospitality
Hotels, resorts and eco retreat houses are perfect settings for cooling duvet covers, embroidered with the company name.
French linen duvet cover from Baloo Living (asi/38053)
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FAQs
About the NYFW Spring 2024 Color Palette
A sweet and mildly tangy red-orange hue, Orangeade has a fruity citrus touch. Desert Flower is a warm and engaging pink whose blooms thrive under the sun. A soft and powdery lavender hue, Pastel Lilac is suggestive of a sweet aroma.
What is the paint color for 2024? ›
Valspar's pick for 2024 color of the year is Renew Blue (8003-37D), a calming, meditative shade of soft sky blue.
What is the color for the new year 2024? ›
Red, gold, silver, and white are the lucky colors for 2024. It is believed that the dragon will notice you in such an outfit and bring good luck. If none suits you, choose deep purple or flashy brown as the trendiest New Year's Eve colors to wear.
What is the color for spring 2024? ›
Pantone's 2024 color of the year is peach fuzz, a soft and soothing shade that's equally impactful as an accent or the focal point of a monochromatic look.
What is the color code for 2024? ›
If you landed here just to snag the quick answer to “What's the Pantone Color of the Year 2024?”, here it is: Peach Fuzz, PANTONE 13-1023. It's a pastel peach that's the talk of the town.
Is Hot pink in Style 2024? ›
While 2024 was more about the hot pink and super-rich pink shades (thanks mainly to all the "Barbie" movie obsession) the new way to wear the color is slightly more toned down. So, think more on the peach side than magenta.
What is the pink color of the year in 2024? ›
A soft, pinkish-orange hue called “Peach Fuzz” is Pantone's pick for the 2024 color of the year, the company announced last week.
What is the winter color for 2024? ›
Described as a palette of “potent and powerful colours,” the LFW autumn/winter 2024 colour trend report melds a “fusion of retro influences with a desire to create new visions” with hues of cherry red, ethereal blue, a hearty orange and lush green.
What does pink mean on New Year's? ›
Pink represents friendship, inner peace and approachability. The color is said to improve relationships, and encourage love and affection. If you are hoping to strengthen your connection with people in the New Year, give pink a try.
What color is predicted for 2024? ›
The 2024 color trends lean into comfort, versatility and a solid tie to natural elements. This year's palette spans from a subtle yet solid black through a revitalizing sky blue to a toned-down olive green and warm peach.
What Colors Go With Light Pink? 12 of the Best Options
- Pink and Teal. ...
- Pink and Emerald Green. ...
- Pink and Orange. ...
- Pink and Olive Green. ...
- Pink and Rose. ...
- Pink and Mint. ...
- Pink and Black. ...
- Pink and Gold.
Nostalgia meets modern in Sashay Sand's blushing beige pink hue.
What is the color motif for 2024? ›
Welcome to the world of Apricot Crush! The official color of the year 2024 was announced by the experts at WGSN and Coloro back in 2022.
What is the fashion trend for 2024? ›
One of our favorite 2024 fashion trends for spring and summer is the return of the preppy aesthetic. This one is directly tied to Miu Miu's string of hyper-popular runways, starting a few years ago with that micromini pleated skirt and culminating in this spring's Gossip Girl–esque collection.
Is emerald green the color of the year 2024? ›
Emerald green is the lucky color of 2024, according to the Chinese zodiac. It is also a beautiful and versatile color that can add elegance and freshness to any space. Here are some tips on how to decorate with emerald green in 2024.
What is the color trend in kitchen cabinets in 2024? ›
In 2024, rich colors like emerald and blueberry are expected to dominate kitchen cabinetry.
